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What is Step 1: "What's my Opportunity?"
What is Step 1: "What's my Opportunity?"

Clarify what optimizing the process will accomplish

Bill avatar
Written by Bill
Updated over a week ago

In Step 1: “What’s my Opportunity?” of the Process Optimization Path®, you’ll clarify what optimizing the process will accomplish.

You may want to improve your work process because you sense that it doesn’t work as well as it should, but what exactly are you trying to accomplish? That’s what this step is about.

There are a lot of possibilities. While your process may generally do what it’s supposed to:

  • It might take too long to do it

  • It might be too complicated

  • It might consume too many resources

  • It might produce errors or wrong outputs from time to time

There could be other problems as well. Think about how the process performs – what do you like and not like about it? In simple terms, your opportunity is described to do more of what the process is supposed to do or less of what it isn’t supposed to do (or some of each).

After you've completed Step 1: “What’s my Opportunity?”, you can begin the next step, Step 2: "What’s my Process?".


Quick Win

In the Quick Win pathway, you may select a particular problem to address, or you may look for opportunities along the way. We call that waste reduction.

Root Cause Exploration™

In the Root Cause Exploration™ pathway, we dig deeper into the process to find improvement opportunities by considering the Voice of the Customer along with process inputs and outputs.


Kure guides you through each step in your process optimization journey by asking simple questions and providing guidance along the way. Powered by our Process Optimization Path® (artificial intelligence), Kure will help you and your teams collaborate to complete process improvement projects together.

Ready to start improving?

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